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DALLAS, May 1, 2013 /PRNewswire/ -- From messy first birthday parties to playground playdates, life with babies leaves little time to stress about clean-up and leaks. Huggies® is introducing new and improved diapers and wipes designed to stand up to parents' toughest daily challenges and teamed up with mom and television personality Giuliana Rancic to become an Official Huggies Tester to try out the new products with 8-month-old Duke.
(Photo: http://photos.prnewswire.com/prnh/20130501/CG05138-a)
(Logo: http://photos.prnewswire.com/prnh/20130501/CG05138LOGO-b)
"I have loved every minute with Duke, big and small, and never want to miss a moment with him," Rancic said. "He's changing every day, from crawling to exploring new activities, there's always a new stage and I am in full mom-mode! That's why I put Huggies new and improved diapers and wipes to the test in anything we do – from his first playdate to dinner time spills – I know he'll be protected from leaks and stay clean and dry."
Become an Official Huggies Tester Yourself
Parents everywhere can grab a pack of Huggies Snug & Dry Diapers with New SureFit Design and Huggies Natural Care Wipes with New Triple Clean Layers and join Giuliana as an Official Huggies Tester. Visit Huggies.com/Tester and share how the diapers and wipes stood up. While there, parents can play games, participate in challenges and enter to win prizes. For every prize entry received, Huggies Every Little Bottom will donate a diaper to a baby in need.*
Giuliana's Tips and Must-Haves
"Huggies has found that for most moms and dads, parenting isn't about perfection, it's about real, everyday life – the good, the bad and the messy," said Ryan Stevens, Huggies Brand Manager at Kimberly-Clark. "We're thrilled to partner with such a dedicated mom and share in the experiences she and Duke are able to tackle with our new and improved Huggies Snug & Dry Diapers and Natural Care Wipes."
Join the Conversation
Visit Huggies.com/Tester for more information on Huggies Snug & Dry Diapers with New SureFit Design and Huggies Natural Care Wipes with New Triple Clean Layers, as well as how to become an Official Huggies Tester. Follow Huggies on Twitter (@Huggies) and the #HuggiesTester conversation; connect on www.facebook.com/huggies or www.facebook.com/huggiescanada to chat with other parents and find out about Huggies brand offers.
About Kimberly-Clark
Kimberly-Clark (NYSE: KMB) and its well-known global brands are an indispensable part of life for people in more than 175 countries. Every day, nearly a quarter of the world's population trust K-C brands and the solutions they provide to enhance their health, hygiene and well-being. With brands such as Kleenex, Scott, Huggies, Pull-Ups, Kotex and Depend, Kimberly-Clark holds the No.1 or No. 2 share position in more than 80 countries. To keep up with the latest K-C news and to learn more about the company's 141-year history of innovation, visit www.kimberly-clark.com or follow us on Facebook and Twitter.
Interviews with Giuliana Rancic are available; to schedule, please contact Jamie Hasselbring at [email protected] or 312.240.3341
*For every prize entry received at Huggies.com/Tester, Huggies Every Little Bottom will donate a diaper to the National Diaper Bank Network and Food Banks Canada to help a baby in need (up to 2 million).
Contact: Jamie Hasselbring
312.240.3341
[email protected]
Contact: Eric Bruner
972.281.1443
[email protected]
SOURCE Kimberly-Clark